Barcelona, 27th September, 2017 – BINCI project was present last week at First Look Market, an exclusive 2-day event showcasing the latest trends on VR & AR.
Project partner voodoopop engaged with virtual reality content creators, distributors and other entertainment industry leaders, generating awareness on the project and increasing interest on the innovation the tools can bring to this specific creative industry.
Interested attendees were offered to join the project’s user group in order to be in the loop of the new developments and become the first testers of the solution and the resonance was great and another proof for the need of BINCI solutions
The First Look is designed to bring together a selected audience of creators, producers and investors limited to 200 attendees to provide up close and personal connections for maximum effect. This first edition counted with the presence of tech giants like Google, Oculus, THC, Intel, Red, Nokia, Unity, Samsung or Sony; media companies like The Discovery Channel, Vice, Amazon Studios, Paramount, First Avenue Machine and Fox; cultural institutions like Sundance, Tribeca, and SXSW; and groundbreaking VR start-ups like Within, Baobab, Wevr, and many more.