About BINCI

What is BINCI



BINCI develops an integrated software and hardware solution to ease the production, postproduction and distribution of binaural audio content meant to be experienced by consumers through headphones. This solution aims to provide binaural audio tools to the creative industries to create immersive content for music, interactive storytelling, cinematic VR and movie productions.

The project is funded by the European Union under the programme Horizon 2020 and will last 18 months (January 2017 – June 2018).

Why BINCI?

Despite that binaural audio is currently reaching commercial success in the cinema industry, the technology has not been exploited in other industries such as music or interactive storytelling productions. Although there have been several small-scale efforts done by individuals and organizations, none of them has a massive penetration in the creative industries.

BINCI provides a market-ready solution for sound designers, producers and artists, aiming to become the leading professional software and hardware tool for binaural audio production in the market.

What is binaural audio?

3D audio perception is the and, more widely, to be aware of the acoustic structure of its surrounding environment using a variety of acoustic cues.

The spatial sound perception provides us with several key elements: sound direction and distance, type of location (indoor or outdoor, large or small room, material of the walls and ground…), number of sounds and even sound source discrimination. What we call binaural audio is the reproduction of this sound, as perceived by human ear, through headphones.

CCI Market

Cultural and Creative Industries (CCI) will be the main beneficiaries from the BINCI project, which will provide these industries tools to produce in a cost-efficient way immersive audio contents.

Cultural and Creative industries, including advertising, architecture, books, gaming, music, movies, press, performing arts, radio, TV and visual arts businesses, have a big impact in the economy worldwide. Europe is the second-largest Cultural and Creative Industries market, accounting for 32% of the total global revenues and 7.7 million jobs.

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